Privacy Policy
Last updated: July 2026
Introduction
At EK Therapy Ltd, we are committed to protecting your privacy and handling your personal information responsibly.
This Privacy Policy explains what information we collect through our website, why we collect it, how we use it and the choices available to you.
This policy relates to information collected through our website only.
If you become a client of EK Therapy, your personal information will be managed under a separate Client Privacy Notice and Therapy Agreement provided before therapy begins.
Who We Are
EK Therapy Ltd
Company Registration Number: 14679180
Registered Office: 25 Berwood Farm Road, Sutton Coldfield, B72 1AG
Email: [email protected]
ICO Registration Number: ZB247404
Information We Collect
Depending on how you interact with our website, we may collect the following information.
Information You Provide
- Your name
- Email address
- Telephone number
- Any information you choose to include when contacting us
- Information submitted through enquiry or consultation forms
- Information provided when subscribing to our mailing list
Technical Information
When you visit our website, certain technical information may be collected automatically, including:
- IP address
- Browser type
- Device information
- Pages visited
- Time spent on pages
- Website usage statistics
- Referral source
This information helps us understand how our website is used and how we can improve it.
How We Use Your Information
We use your information to:
Respond to your enquiries.
Arrange consultations.
Provide the information you have requested.
Improve our website and services.
Understand how visitors use our website.
Send marketing emails if you have chosen to subscribe.
We do not sell or rent your personal information to third parties.
Our Lawful Basis for Processing
Under UK GDPR, we process your information using one or more of the following lawful bases:
Consent
Where you choose to:
- Join our mailing list.
- Accept non-essential cookies.
Legitimate Interests
To:
Respond to enquiries.
Improve our website.
Monitor website performance.
Protect the security of our website.
Contract
Where you become a client of EK Therapy, we process personal information necessary to provide therapeutic services. This is covered separately within your Therapy Agreement and Client Privacy Notice.
Mailing List
If you choose to subscribe to our mailing list, we use Mailchimp to manage our email communications.
You can unsubscribe at any time using the unsubscribe link included in every email.
Booking Consultations
If you choose to book a consultation through Calendly, your information will be processed by Calendly in accordance with their own Privacy Policy.
Website Analytics
We use Google Analytics to understand how visitors use our website.
This information is anonymised where possible and helps us improve the performance and usability of our website.
Cookies
Our website uses cookies to improve your browsing experience and help us understand how visitors use the site.
Please see our Cookie Policy for further information.
Sharing Your Information
Sharing Your Information
We only share your information where necessary to provide our services or operate our website.
This may include trusted service providers such as:
Website hosting providers
Mailchimp
Calendly
Google Analytics
Website developers and technical support providers
Where third-party providers process information on our behalf, appropriate safeguards are in place.
We never sell your personal information.
International Transfers
Some of the services we use, including Mailchimp, may process information outside the United Kingdom.
Where this happens, appropriate safeguards are in place to protect your information in accordance with UK data protection law.
How Long We Keep Your Information
If you contact EK Therapy but do not become a client, we will normally retain your enquiry for up to six months, after which it will be securely deleted unless there is a legitimate reason to retain it for longer.
Client information is managed separately under our Client Privacy Notice and Therapy Agreement.
Your Rights
You have the right to:
Request access to your personal information.
Request correction of inaccurate information.
Request deletion of your information where appropriate.
Restrict or object to processing.
Withdraw consent where processing is based on consent.
Request a copy of the information we hold about you.
To exercise any of these rights, please contact:
Complaints
If you have concerns about how we handle your information, please contact us first so that we can try to resolve the issue.
You also have the right to make a complaint to the Information Commissioner’s Office (ICO):
https://ico.org.uk
Changes to This Policy
We may update this Privacy Policy from time to time.
The most recent version will always be available on this website.